Individual Services

Prepared by Shifaan Bawany

Shifaan Bawany & Team

Pakistan & International Services

Brand Strategy Development:

  • One-time session in which client and consultant discuss all things brand related such as goal, timeline etc.

  • Consultant builds and provides strategy document with discussed goals in mind which can be executed by client

  • Document contains:

    • Brand playbook

    • Ideal timeline

    • Post design strategy

    • SEO strategy

    • Caption strategy

    • Brand specific advantages to use for boosting

    • AD Campaign guidance

    • Strengths and Weaknesses highlighted

AD Campaign Management:

  • Advertisement timing guidance (guiding client on the best time to advertise depending on their current social media presence)

  • Advertisement budget setting (guiding clients on how much to spend on their ad campaign to achieve full efficiency and optimization)

  • Advertisement detailing and setting (Setting advertising goals so all ad traction is sent in the right place based on clients requirements, for example guiding ad viewers to a website)

  • Advertisement audience setting (Programming the ad campaign to be viewed by target audience by age, location, gender, and occupation)

  • Advertisement designing (designing the ad campaign post with aesthetic, SEO, and Strategy)

  • Advertisement Text (SEO and strategy Text for optimization)

  • End of campaign report (report showing all statistics of the advertisement (Sample))

Community engagement:

  • Designing posts and stories that are interactive

  • Commenting on other account similar to yours

  • Reaching out to creators for collaboration opportunities (brand dependent)

  • Sharing progress daily to promote brand growth

  • Establishing a brand tone by communicating on other pages

  • Organically growing followers through engagement

Website Development:

  • Website playbook (A pre-made document with all document necessities such as colour scheme, font, goal, keywords, etc)

  • Website development and design

  • Domain and hosting purchasing

  • Website copywriting and SEO

  • Website upkeep

  • Samples

Copywriting:

  • All writing includes SEO services, AI-check, and a Plagiarism check.

  • Article writing

  • Caption writing with captions (Instagram & Facebook) (Samples)

  • Academic writing

Graphic Design:

  • Social Media Post Design

  • Story Design

  • Logo and Stationary

  • Branding

  • Brand Playbooks

  • Ad Campaign Design

  • Poster Design

  • Merchandise Design

Photography:

  • Product photography

  • Model photography

  • Personal photography

  • Landscape photography

  • Event photography

  • Editing provided with all photography